Growth through marketing podcast
Growth through Marketing is a podcast where I interview Finnish marketing professionals, business leaders and growth agents. The podcast is hosted by me, Ossi Ahto.
Meri Vainikka
In the tenth episode of the Growth through Marketing podcast, the guest is Meri Vainikka, a long-time marketer, currently CEO of Tikkurila and PPG's Director of Northern Europe. With Meri, the topics (once again) are brands and commercialisation.
Ismo Nikkola
The guest of the episode is Ismo Nikkola, Valio's Director of Marketing, Sustainability and Communications. With Ismo, we discuss topics such as partner selection in marketing, brand building and building growth responsibly.
marco mäkinen and tuomas kahri
A special episode on growth through marketing, with the familiar themes of growth from our book "Grow or perish", featuring long-time marketing and strategy professionals Marco Mäkinen and Tuomas Kahri.
Hanne Kettunen
In the seventh episode, our guest is experienced digital services and growth consultant Hanne Kettunen. Hanne also has a long experience in influencer marketing through her blog "Valeäiti" and as a social media influencer. In addition to influencer marketing, we will discuss commercialisation and innovation as sources of growth with Hanne.
Kati Sulin
In the sixth episode of the Growth through Marketing podcast, Kati Sulin is our guest, and the topics of discussion include digitalisation, change management and marketing from a board perspective.
Jyrki Poutanen
Growth for Marketing podcast guest is Jyrki Poutanen, a top creative director, one of the founders of United Imaginations and an ADWEEK Creative 100 Honoree. With Jyrki, we discuss the importance of creativity for growth, as well as accountability as part of growth and marketing.
Yki Närhinen
The podcast's guest is Yki Närhinen, who has had a long career at Procter & Gamble and has since worked as CEO of Hartwall and Terveystalo, and as a government professional. Yki also has a strong commercial background in marketing and sales and has led very different types of companies towards growth. So it was great to have the opportunity to talk to Yki about his thoughts on marketing and growth.
Robin Bade
In the Growth through Marketing podcast, our guest is experienced marketing entrepreneur, government professional and investor, Robin Bade. Topics of discussion include building successful digital brands, the success factors of today's ecommerce and Amazon.
Otto Utti
The guest of the Growth through Marketing podcast is Otto Utti, CEO and co-founder of Gemic, an international strategy, branding and innovation consultancy based in Finland. Topics include pushing abroad from Finland, the importance of branding for growth and developing a growth-oriented strategy.
Antti Kaihlanen
In the first episode of the Growth through Marketing podcast, we hear from Antti Kaihla, founder of marketing growth financier Foppa. Antti shares his thoughts on how to grow through marketing, marketing as an investment and highlights some of the things that companies looking for growth should consider when planning their marketing.